When is Prime Day? (2020)

When is Prime Day? (2020) Amazon Prime Day

Prime Day (2020)

Are you already thinking ahead to Amazon Prime Day (2020)? It’s a day that offers price reductions on thousands of products for a limited time. It’s called Prime Day, but it usually lasts anywhere between 24-36 hours. Often the deals will still be available after as well. Amazon say it’s “one of the world’s best days to shop”. Let’s take a look at the history of Amazon Prime Day. Then we can accurately guess the date of the next one, it’s likely to be mid July and it’ll run for a minimum of two days.

When is Amazon Prime Day? (2020)

My latest prediction: Amazon Prime Day 2020 should start on Monday July 13, 2020 until Tuesday July 14, 2020.

The Origin of Amazon Prime Day

The original Prime Day started back in 2015, and the deals were only available to Prime subscribers. Back in July 2015 Prime Day was a only a one-day event, and according to Amazon had more “more deals than Black Friday”. The 2015 bonanza was on the 15th July and it was to celebrate Amazon’s 20th Anniversary.

Prime Day 2016

2016 was a big success with reports of customers placing up to 60% more orders worldwide on “Prime Day” which took place on July 12th 2016. There were some reports of customers having technical difficulties when trying to add items to their baskets. We also read reports of problems with checking out, causing people to miss lightning deals. For this reason, you’d expect Amazon to have suffered some sort of reduction in overall sales, but the figures of 60% more orders don’t lie!

Prime Day 2017

July 10, 2017 was the 3rd Amazon Prime Day. It lasted for almost 48 hours and according to Amazon more than 100,00 thousand deals were posted on the site, with the sale taking place in 13 countries. As with previous years the deals were only open exclusively to Prime Members. According to reports more new members joined Prime on July 11 2017 than on any single day in Amazon history.

Prime Day 2018

July 16 through to July 17 was 2018’s Amazon Prime Day. Amazon customers enjoyed 36 hours of Prime Day madness. Amazon said that this was their biggest Prime Day event so far. Customers purchased more than 100 million products. The best selling products included the Amazon Fire TV stick with Alexa Voice remote.

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So all of the dates suggested Prime Day 2019 would start on July 15. Think again, all of the best deals were to be had early, the day before in fact! The only catch is that you had to be an Amazon Prime subscriber already to be able to see the deals. If you didn’t or don’t have a subscription you can sign up for a free 30 day trial. Amazon said it sold more than 175 million items during the 2019 Prime Day. These included, 100,000 laptops and over 1 million toys.


Leave me a comment and let me know what deals you picked up last year!

Prime Day F.A.Q’s

How can I see Prime Day deals?

You need to be an Amazon Prime subscriber to see the Prime Day deals.

How much is Amazon Prime?

Amazon Prime is £79.99 per year or £7.99 per month.

Is Amazon Prime worth it?

We think so, you get unlimited free delivery, access to prime exclusive deals and thousands of TV shows to stream.


  1. so when is it!?

  2. it’ll probably be around 15th – 17th next year

  3. dapackacanof

    thanks, bookmarked this!

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